WC

Add-On

Part of Website Design — can be bundled into any tier or added standalone

Search & Analytics — know who's finding you.

A website without analytics is guesswork. A website without SEO foundations is invisible. This add-on sets up the technical layer that tells Google your site is worth ranking — and tells you what's actually working.

Starting from $200 — scoped per project

What's set up and why it matters.

Most small business websites are technically invisible to Google — missing structured data, misconfigured analytics, no sitemap submitted. This isn't content SEO (keywords and blog posts). It's the foundation that makes everything else possible.

We set it up once, document what we did, and hand you access to everything. No ongoing dependency on us unless you want the Care Plan to go with it.

  • Google Analytics 4 — event tracking, goals, correct data from day one
  • Google Search Console — site verified, sitemap submitted, errors cleared
  • Schema markup — local business, services, contact info structured for Google
  • Meta titles and descriptions — written for every page, not auto-generated
  • Google Business Profile audit or setup — consistent name, address, phone
  • Sitemap.xml and robots.txt — configured correctly and submitted
  • Core Web Vitals baseline — speed, layout shift, interaction scores documented
  • Handoff doc — what was set up, where to find it, what to watch

What this isn't.

This isn't content SEO — we're not writing keyword-optimised blog posts or building backlinks. Those take months and require you to publish consistently. What we set up is the technical foundation that makes content SEO possible if you ever pursue it — and that Google needs to understand your business regardless.

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If Google can't find you, your customers can't either.

The Search & Analytics setup takes a few hours and pays off indefinitely. Most clients add it to their launch scope.

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